Nordic Innovation Managing Director Svein Berg in a panel discussion on how to brand and export Nordic healthcare solutions at Vitalis 2019.

Branding Nordic Healthcare Solutions

Project 2018 - 2019 Closed

How do we support potential Nordic partnerships, development of innovative Nordic solutions, and stimulate export opportunities through joint branding of the Nordic market and innovation?

The Nordic cooperation in the field of healthcare relies heavily on innovation, and the patient is in the center of the development of healthcare in the Nordic countries. This means that we share new ideas, new research, new technology, new solutions and we work together in an extensive Nordic cooperation in order to make the best outcomes as possible for the patients.

The project focuses on the impact, opportunities, and challenges for a future extensive Nordic collaboration in the field of Smart Digital Health, which is one of four strongholds highlighted in a recent analysis of the Nordic strongholds and qualities of the Nordic health tech ecosystem. The objective of the project is to meet the global challenges of an increasing number of chronic patients, elderly people, and mental health illnesses.


The main deliverables in this project has been developing a story on why the Nordic region is strong within smart digital health, as well as developing a white paper on Smart Digital Health. The project also hosted a session on how to brand Nordic healthcare solutions at Vitalis 2019.

A Nordic Story About Smart Digital Health

Nordic White Paper: Smart Digital Health

Branding Nordic Healthcare Solutions @ Vitalis 2019

Project background

The Branding Nordic Healthcare Strongholds project is one of the activities funded by Nordic Innovation through the Nordic Welfare Solutions project, which is one of the flagship projects under the Nordic prime ministers' initiative Nordic Solutions to Global Challenges.

Nordic Solutions to Global Challenges is the five Nordic prime ministers' initiative to share knowledge and experience to help reaching the UN Sustainable Development Goals. The initiative is coordinated by the Nordic Council of Ministers.