LOOP Webinar - Piloting circular materials in the manufacturing industry

09:00 - 10:00
Register here!
Piloting circular materials in the manufaturing industry - Case: Volvo cars

The LOOP Ventures project is a part of the Nordic Sustainable Business Transformation program. LOOP Ventures will in the spring and summer of 2020 run a series of webinars on circular economy cases.

Theme: Piloting circular materials in the manufacturing industry

Circularity means rethinking use of materials. We are used to taking virgin materials and their high quality for granted. In our webinar we present two angels for recycled materials: how does a premium car manufacturer approach use of recycled plastics? What kind of new business opportunities does replacing plastics offer in the construction industry?

Keynote case: Volvo Cars recycled plastics demo car

Volvo Cars’ ambition is that at least 25% of all plastics in cars launched after 2025 will be made from recycled material. It’s an ambitious goal for a premium automotive manufacturer and can’t be done overnight. To understand better how to make it without compromising on quality and design, Volvo decided to build a pilot car of the XC60 T8 plug-in hybrid. How did the project go and what did Volvo learn from this pilot? Sandra Tostar from Volvo Cars will share the insights with us.


Portrait Marthe Haugland

Marthe Haugland

Senior Innovation Adviser
Marthe combines her international experience with her knowledge of business development and innovation to promote Nordic cooperation within the circular economy. She belives Nordic cooperation can drive the systemic change and give Nordic companies a competitive edge going forward.

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Hanna Törmänen

Hanna Törmänen

Innovation Adviser
Hanna has background in Nordic and international exports, public-private cooperation, project management and market analysis. Her focus at Nordic Innovation is to support Nordic businesses and ecosystems in their transition towards sustainable and circular business models.