The main purpose with the Innovative Fish Counters project was to create a common Nordic industry standard, create a new set of rules for the Nordic Championship in Fish and Shellfish and create new and innovative ideas/tools to make life as a fishmonger in the Nordic countries better, by ideas that could motivate a greater consumption of seafood in the Nordic region.
The result of the project is therefore an industry standard that in relation to various topics (ex. temperature inrelation to displaying of fish) is clearly national differentiated. The purpose is of course in the long run to get an industry standard where everything is the same in all the Nordic countries, but before that can happen, the politicians in the different Nordic countries needs to interpret the EU regulations in the same way. In the short time this project has been running we have come a long way with the industry standard, and it is ready for the fishmongers to use in their everyday work.