Mobility-as-a-Service (MaaS) unlocks the ability for an individual to plan and pay for travel on almost every mode of transportation using a single mobile application. In its current state MaaS operations remain anchored to a single metropolitan region and their respective transportation networks.
The Nordic Mobility Innovation Platform (NMIP) will facilitate the creation of a unified and standardized mobility market in the Nordic countries. ”This allows better access for mobility providers to access the market. Therefore the endgame, of course, is to ease the process of travelling for passengers across the Nordics” says Trond Hovland, managing director of ITS Norway.
In addition, the project aims to create open technology and develop an open knowledge-sharing portal for all interested parties.
(...) the endgame, of course, is to ease the process of travelling for passengers across the Nordics.– Trond Hovland, Managing Director, ITS Norway
This project draws its inspiration from the success of Nordic Mobile Telephone that demonstrated the ability of collaboration between the Nordic nations to transform a technology encumbered by a fragmented market to its current nimble and ubiquitous state. The project aims to achieve the same for MaaS, resulting in significant positive economic, environmental and social impacts in the Nordic states.
Trond Hovland, ITS Norway
In May 2019, Nordic Innovation published a call for proposals under the Nordic Smart and Mobility and Connectivity program. The call was meant to foster the establishment of Nordic innovation projects, new Nordic partnerships, value chains and/or business models that help to speed up the transition to a sustainable future, where Nordic citizens benefit from innovative mobility and connectivity solutions.
We received 12 applications from a wide range of Nordic actors working with smart mobility and connectivity and after careful consideration, with the help of extern evaluation panel consisting of experts from all the Nordic countries, four projects were approved for funding. The four projects receiving funding of up to NOK 4 million, represent a variation of transport modes, geography, types of partners and project activities.