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A Creative Economy Green Paper for the Nordic Region

  • Published 01/03/2007
  • Last updated 04/03/2013
The objective of this Green Paper is to open up a policy debate about the drivers of the Creative Industries in the Nordic Region, and to understand the opportunities and challenges facing the sector. It is designed to help policy-makers from the local to national level recognize the potential – and seriousness – of the Creative Economy; and identify ways to support the Creative Industries in a more coordinated, connected way.

The Creative Industries represents one of the leading assets and opportunity areas for the Nordic Region of Sweden, Norway, Finland, Denmark and Iceland. The greatest assets of any region are its people, their individual creativity, skill and talent. Within the economy those industries based on these assets are known as the ‘Creative Industries’ – a unique sector that is creating wealth and jobs through developing and exploiting intellectual property.

 

As well as representing one of the largest and fastest growing sectors, the Creative Industries sits at the heart of the Creative Economy: encapsulating those wider processes, products and services for which creativity is a central activity. In doing so, it plays a critical role in the economic competitiveness of the Nordic Region, providing the added value required for a distinctive, high quality, knowledge-driven offer. A strong, well-supported and highly connected Creative Industries sector provides the platform for a competitive, entrepreneurial and globally-facing Nordic Region.

 

The objective of this Green Paper is to open up a policy debate about the drivers of the Creative Industries in the Nordic Region, and to understand the opportunities and challenges facing the sector. It is designed to help policy-makers from the local to national level recognize the potential – and seriousness – of the Creative Economy; and identify ways to support the Creative Industries in a more coordinated, connected way.

 

In March 2000, at a meeting of the European Council in Lisbon, EU Governments agreed an agenda to ensure that by 2010 the EU would be:

 

“(T)he most competitive and dynamic knowledge-based economy in the world, capable of sustainable economic growth with more and better jobs and greater social cohesion ”.

 

This Green Paper helps policy-makers to situate the Creative Industries within this wider ‘knowledge economy push’ and to develop policies accordingly. It focuses on the key content generating parts of the Creative Industries but also points to the wider role of creative products and services across a value range that stretches from economic growth to social cohesion. 

The Green Paper recognizes the diversity between and within the nations of the Nordic Region. It also fully appreciates the differences between the various parts of the Creative Industries sector – a sector that includes activities as varied as music, design and visual arts. However, there is a growing recognition of the linkages between different parts of the Nordic Region and the value these bring; and of the common drivers for the Creative Industries, plus their role in leading creativity into the wider economy. This Green Paper focuses on these linkages and commonalities as a basis for partnership and a coordinated policy approach.

 

In order to get a constructive non-Nordic view, Tom Fleming Creative Consultancy, a UK-based leading international Creative and Knowledge Economy consultancy , has been commissioned by the Nordic Innovation Centre (NICe) , on behalf of the Nordic Council of Ministers, to develop this Green Paper. It builds on existing policy development to:

  • Provide an overview of the current profile of the Region’s Creative Industries
  • Introduce the current policy status of the Creative Industries
  • Highlight key opportunities for growing the Creative Industries and maximizing the sector’s wider value
  • Present a set of actionable policy recommendations for partners to pursue

 

Authors: Dr. Tom Fleming, Tom Fleming Creative Consultancy and Petra Nilsson-Andersen, Nordic Innovation Centre (NICe).

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